The California Privateness People Have Executed a Cool Rebrand – Bredemarket
I beforehand mentioned the alphabet soup that infests California privateness efforts.
“Earlier than launching into these regulatory modifications, keep in mind that the CCPA is the California Shopper Privateness Act, whereas the CPPA is the California Privateness Safety Company. (There’s additionally a CPRA, the California Privateness Rights Act.)”
Effectively, one of many entities, the company (CPPA), is attempting to extricate itself and differentiate and be cool and stuff.
“The California Privateness Safety Company has chosen the brand new public-facing title of CalPrivacy. The title underscores the company’s dedication to operationalizing privateness rights and delivering clear, consumer-friendly steering to all Californians.”
Like…cool.
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